Every month, something big happens in one of the Monterey Peninsula’s tiniest towns.
Sand City, population 328, packs at least that many people into its central Art Park every first Friday. That’s when Night Market 831 electrifies its audience by way of live performance, interactive art, food trucks, beverages of craft variety and an overload of on-site and surrounding urban mural art.
Every year, something massive happens at the one of the area’s most legendary venues, the same fairgrounds that hosted Monterey Pop Festival: The California Roots Music and Art Festival.
It has quickly grown into a world-class festival with a lineup that wows by way of quality (headliner voltage) and quantity (multiple stages will be saturated with top groups, see below).
Locally sown and locally owned Good Vibez Entertainment puts on both events — which feels like a promising omen for a May slate of events transmitting lots of positive vibes.
Looking for the coolest things to do on the Monterey Peninsula? We’ve got you covered. From top wine festivals, to a major art explosion, outdoor markets, and the most anticipated music festival of the year. We’ve done the deep research for you on the best things to do on the Monterey Peninsula including museums, cultural events, food tours, golfing, hikes and more. Speaking of food, we also have an extensive list of our best restaurants on the Monterey Peninsula, and if you’re planning a weekend, the the best places to stay.
Featured Photo: Carmel Art Walk
Night Market 831
TGIF, Sand City style: The colorful Monterey Bay capital for community art plays host to a monthly explosion of food trucks and vendor tables, artisan creators, family-friendly creative activities, live music and craft beer. Touring the neighborhood’s big-format graffiti commissioned by the city, which paint in every direction, is recommended.
More info: nightmarket831.com
First Friday Santa Cruz
The monthly celebration comes by way of a constellation — of studio and workshop open houses across downtown and Midtown, Westside and Eastside, Tannery Arts Center and Felton, Ben Lomond and beyond. This installment may benefit from a little Cinco de Mayo spice to boot.
More info: firstfridaysantacruz.com
The Quail Motorcycle Gathering
For 2023, one of the most anticipated motorcycle events of the year features a curated selection of Italian cycles, 1970s vintage muscle, “Bring on the Baggers” (IYKYK), alongside 11 other traditional classes. Meanwhile Bubba Shobert will be honored as a Legend of the Sport and participate in a highly anticipated interview, while gourmet tasting tables and the gorgeous Quail grounds help fill the field.
More info: peninsula.com
Downtown Santa Cruz Spring Wine Walk
Tasting tables materialize in an array of Surf City’s unique boutiques. A wristband plus a wine glass equal fluid flow of vino and fun. Maps are available, but there are enough solid spots within a dense network of destinations that they’re not necessary. Just keep wandering and experiencing. “What’s better than wine tasting?” wine walk organizers ask. “Wine tasting in downtown Santa Cruz!”
More info: downtownsantacruz.com
Half Moon Bay Wine & Jazz Fest | Main Street
Wines by 50 California vintners, food by local restaurants, live performances by Bay Area jazz greats.
More info: hmbwineandjazzfest.com
Mother's Day
Carmel Art Festival
More info: carmelartfestivalcalifornia.com
Santa Cruz Mountains Passport Days
A gaggle of high-grade wineries customize unique tasting experiences against the backdrop of the surrounding mountains. A tasting flight awaits ticket holders at each winery, as does access to exclusive events and discounts throughout the year. Bring on Bargetto and Beauregard, Fellom Ranch and Fernwood Cellars, Windy Oaks and Wrights Station, a half dozen standouts among three dozen all told.
More info: winesofthesantacruzmountains.com
California Roots Music and Arts Festival
More info: californiarootsfestival.com
Memorial Day
Event Venues
Looking to see what’s happening right now on the Monterey Peninsula? Our comprehensive list of venues across the city below will help you find what you need to know what’s going on.
Looking for more things to do in the area?
Visit our What to Do in Northern California page!
